Category: Uncategorized

Subaru wanted a media-friendly celebrity driver with proven car-control skills. We knew just the person. Driving a WRX STI down (and up) an Olympic bobsled run required a driver of exceptional talent and communication skills, so we partnered with Mark Higgins to achieve this stunt. We provided the contracting, insurance, and celebrity management required to…

Jaguar Land Rover needed an experiential marketing program that recreated multiple different environments. So, we built an outdoor and indoor closed course that brought the dynamic driving of a Jaguar and the off-road capabilities of a Land Rover to more than 30,000 people.

Established client Hyundai needed a three-wave, overlapping media event to showcase their new, seven-passenger SUV. The production needed an outdoor, woodsy location that could accommodate more than 100 journalists and provide off-road driving components. We scouted locations in the U.S. and Canada, settling in northern Idaho at the Coeur d’Alene Resort. We then led the…

Non-automotive client Nikon wanted to demonstrate the advantages of a new DSLR camera to photojournalists. So, we took them to the Pacific Northwest. We sent a group of photojournalists to Bend, Oregon, because it offered ample opportunities to photograph wide-open desert landscapes, secluded mountain lake vistas, and even the smallest detail on a flower in…